Partners + Napier won Best of Show for the Our Stories of Strength project. (Image provided by Partners + Napier)
Partners + Napier earned Best of Show honors from the American Advertising Federation Greater Rochester (AAF) for its work on the Our Stories of Strength, a project dedicated to amplifying the voices of survivors of domestic violence.
The Rochester-based creative agency partnered with interdisciplinary artist and educator Sarah Rutherford to launch Our Stories of Strength. The online experience allows visitors to delve into stories behind the healing journeys for survivors of domestic violence.
Partners + Napier provided creative services for the effort, which was the result of a collaboration between Rutherford and Willow Domestic Violence Center.
The Best of Show honor, the second in three years won by Partners + Napier, was presented on Thursday evening at the AAF Greater Rochester annual awards show.
Partners + Napier and Dixon Schwabl + CO each won 13 awards (P+N won six gold and seven silver, DS + CO won eight gold and five silver). Other gold winners included Optic Sky Productions and Truth Collective (two each).
“We see every creative challenge as an opportunity to make something meaningful for our clients, no matter the problem we are trying to solve,” Rob Kottkamp, P+N’s chief operating officer, said in a news release. “To see work for Our Stories of Strength honored alongside our other brands means a lot to us.
“Creativity that benefits individuals in our community is the best kind of work we can possibly do.”
Winners in the “Best of” categories included:
Best of Integrated Campaigns: P+N for Real Doctors and Stop Searching;
Best of Sales & Marketing: P+N for Modelo Aguas Frescas Sell In Kit;
Best of Print: DS+CO for The Land of Oz Event Invitation;
Best of Illustration: P+N for The Noble Share Package & Illustration;
Best of Digital: P+N for Stories of Strength;
Judges Special Recognition: Brandtatorship for The Strong Play Ball 2024;
Judges Special Recognition: DS+CO for DS+CO Eclipse Party Invitation;
Mosaic Award: Truth Collective for ESL Refugee Resettlement Video;
Mosaic Award (student category): Molly Egan & Marlana Bianchi of the Newhouse School at Syracuse University for Break the Sound Barrier;
Trailblazer Award: Ryan Denissoff (Butler/Till);
Up & Coming Award: Danielle Smith (P+N).
Annual AAF Greater Rochester scholarships were awarded to Remi Tsunoda and Avery Schildhaus ($1,250 for Thoughtify and $750 for My Opia), and Daniel Arougheti (Newhouse School at Syracuse University).
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