A long-awaited Rochester Regional Health medical campus has opened in Geneseo. The new campus is billed as a one-stop facility that offers nearly one dozen new and existing specialty services.
“We’re proud to play a larger role in serving Geneseo and the surrounding communities, creating a more convenient pathway for residents in the Southern Tier to access medical care all under one roof,” said RRH President and CEO Eric Bieber M.D. “By integrating primary and specialty practices in one location, patients will receive purpose-built health care where and when they need it.”
Effective Oct. 4, the facility will offer endocrinology, general surgery, radiology, neurosurgery, pain management, orthopedics and vascular surgery. Officials noted that the outpatient setting is where RRH’s patients receive the majority of their health care services, and previously, many rural patients faced long drives to find care.
In addition to the new specialty services, patients can visit the facility for primary care, cardiology, dermatology and lab work.
“What this means to patients is easy, local access to both high-quality primary care and top specialists. It’s our one-stop answer to bringing the best of care close to home for all of our patients,” said Bridgette Wiefling, executive vice president and chief physician enterprise officer of Rochester Regional Health.
The new medical campus is located at 4302 Gateway Drive in Geneseo.
The new Dunkin’ store (they dropped the Donuts part, remember?) in Geneseo will be holding a grand opening event Monday, revealing a new style of store that soon will be coming to a Dunkin’ near you.
The franchise owned by Paula Vieira will be offering a variety of specials, from free coffee cards for the first 500 customers, to a free doughnut in exchange for a donation of non-perishable food, to a chance to win a television.
The store also offers some new features: cold brew beverages on tap, new espresso and coffee machines for making custom beverages, uniforms designed by Life is Good, a company that specializes in casual wear with upbeat messages, and an energy-saving design aimed at reducing energy use by 25 percent compared to other Dunkin’ restaurants.
“We are excited to open this innovative new Dunkin’ restaurant in the Geneseo community,” Vieira said. “The new menu offerings and approachable atmosphere will delight Dunkin’ fans and help keep Geneseo running on Dunkin’ for years to come.”
The grand opening begins at 8 a.m. Monday. The Dunkin’ mascot, Cuppy, will be at the store at 4179 Lakeville Road from 8 a.m. to noon.
Brother and sister Luis Viera and Paula Vieira own a number of Dunkin’ stores in the Rochester area.
A spokeswoman for the company said makeovers of existing stores in the “next generation” style has started in other parts of the country, but she couldn’t say when it will happen in local Dunkins.
Special events are scheduled Saturday, Dec. 16, at the Wegmans store in Geneseo to celebrate its 50th anniversary.
A cake will be cut at 11 a.m. at the store, 4287 Genesee Valley Plaza. Music will be played by a brass quintet from the State University of New York at Geneseo, and historic displays will be set up at sampling stations throughout the store. Face painting and balloon animals for children will also be available.
Customers may enter a drawing for one of five $50 gift cards and a “king-size food basket” similar to the ones given away when the store opened in 1967.
Wegmans opened its Geneseo store at Livingston Plaza in 1967, employing 30 people and using five checkouts. The store was torn down and a new one built at its present location in 1993, more than tripling its size. The store now employs 300 people, and has at least 15 registers. It also has provided more than $900,000 in college scholarships to its employees since opening.
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