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Fee Brothers

empty marble table at foreground and cement stone at background
Jun 1, 2026

Fee Brothers believes fat wash in a bottle will shake cocktail industry

Fee Brothers, Inc., a staple on the Rochester business landscape since 1864, believes its latest product line will revolutionize the cocktail industry worldwide.

Fee Brothers' revamped labeling for their line of bitters. (Photo provided by Agency 29)
Feb 4, 2026

Why rebrands fail — and succeed — in Rochester and beyond

From Cracker Barrel’s logo backlash to Rochester rebrands, experts explain why brand and logo makeovers spark emotion and how companies can get them right.

The array of flavorings for cocktails, coffee and other foods and beverages on display at the headquarters at 453 Portland Ave.
Sep 28, 2022

Fifth-generation owners have brought the perfect mix to Fee Brothers

Fee Brothers relies on a network of distributors in the U.S. and importers across the globe to sell their 19 flavors of bitters, 51 flavors of cordial syrups, nine flavors of cocktail mixes and 17 coffee flavorings.

Joe Fee, co-owner of Fee Brothers, dies at 55
Feb 10, 2020

Joe Fee, co-owner of Fee Brothers, dies at 55

A funeral was held Monday for Joseph Fee, co-owner of Fee Brothers, the Rochester-based, fourth-generation maker of bitters, mixes, cordials and other flavorings for cocktails. He was 55. Mr. Fee, […]