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Rebuild Trust in the Age of AI — Before Your Audience Tunes Out
91% of buyers don’t trust marketing today*. AI hasn’t just changed how we create content — it has completely reshaped how people judge credibility, authenticity, and intent.
Small business hiring holds steady as employers rely on existing staff, Paychex finds
Small business hiring stayed steady in October, Paychex reports, as employers turned to longer workweeks for existing employees.
Rochester developers adapt to tight financing market
Rochester banks say developers remain active despite high rates and costs, with strong demand in housing, industrial and mixed-use projects.
Specialty home remodeling firm opens in Henrietta
Premier Home Pros has opened its first New York location in Henrietta, offering bathroom remodeling design and installation services.
Rochester’s stability stands out amid economic uncertainty
Rochester’s strong health care and higher education base positions it to weather economic uncertainty, according to Key Private Bank.
Bank of America boosts minimum wage to $25 an hour
Bank of America has raised its U.S. minimum hourly wage to $25 per hour, boosting annual pay for full-time employees above $50,000.
New York manufacturing slumps in September
New York State manufacturing activity turned negative in September, with sharp declines in orders and shipments, a survey found.
Monroe County honors outgoing COMIDA chair Ann Burr
Ann Burr is retiring after two decades with COMIDA, and Monroe County named its business center in her honor.
Rochester housing crisis mirrors national real estate woes
Rochester’s housing market faces record-low inventory, high rates, and rising inequality as economic shifts hint at possible relief through Fed action.
Investing amid uncertainty: diversify and stay calm
Financial advisors say diversification, long-term focus, and emotional discipline are key to investing during geopolitical and economic uncertainty.
Lifelong learning drives careers, innovation, ROI
Lifelong learning boosts talent retention, business success and economic growth across Rochester, with models at Golisano, MCC and RIT.
Building Rochester’s future with homegrown talent
Rochester is investing in workforce development, internships, and trades to retain local talent and fuel growth across tech, education, and skilled labor.
