Colleen Wegman

Rochester Business Journal Staff//February 13, 2026//

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President and CEO, Wegmans Food Markets Inc.

Years in current role: 9

What decision or strategic shift in 2025 had the greatest impact on your business?

Our new app delivers a more seamless shopping experience; helping customers build delicious, convenient meals that fit any budget or health goal. By combining personalized meal inspiration with our value-driven Hot Zone offerings, the app makes it easier than ever to discover ingredients, plan affordable meals and navigate the store with confidence. It’s a tool designed to empower every shopper — bringing simplicity, savings and support together in one place.

How do you prioritize long-term innovation while ensuring operational excellence day to day?

We prioritize long‑term innovation by staying rooted in our core principles while continually embracing new ideas that help us serve customers better. Our teams are empowered to experiment, simplify processes and leverage technology in ways that enhance both the shopping and workplace experience. At the same time, our commitment to operational excellence guides the daily standards, communication and teamwork that keep our stores running smoothly. By combining a forward‑looking mindset with disciplined execution, we ensure we’re meeting today’s needs while building the foundation for tomorrow.

What regional strengths do you believe position Rochester well for future growth?

Our mission is to build strong, fair and vibrant communities through partnerships that address basic needs and expand opportunity. We invest in hunger relief, health, education, youth support and community collaboration by working with food banks, schools, nonprofits and regional leaders. This approach ensures reliable access to food, wellness and economic stability, while creating inclusive opportunities and strengthening our region.