Landmark Society announces 2021’s Five to Revive

The Landmark Society of Western New York has announced its 2021 Five to Revive – a list that identifies opportunities for targeted, strategic revitalization in the region.

The list includes:
• Inner Loop North Infill Project – City of Rochester, Monroe County
• St. Michael’s Church and surrounding neighborhood – City of Rochester, Monroe County
• Alasa Farms – town of Sodus, Wayne County
• Phelps Hotel – village of Phelps, Ontario County
• Epworth Hall at Silver Lake Institute – town of Castile, Wyoming County

It is the ninth year that the nonprofit organization has named the Five to Revive list to draw attention to key priorities for revitalization in Western New York.

“The heart of preservation is community revitalization,” said Landmark Society Executive Director Wayne Goodman. “In 2013, we launched the Five to Revive program to call attention to five properties in Western New York that are in need of investment. Whether buildings, landscapes or structures, they are significant historic properties whose rehabilitation can become catalytic projects for the neighborhoods and communities that surround them. The ultimate goal is to return these important historic resources to a place of prominence in their respective communities, as economic and social assets that spark even more investment and revitalization.”

Inner Loop North project (Photo by Landmark Society)

In writing about the five projects, officials noted that the Inner Loop North project has the potential to be “transformative, knitting back together several Rochester neighborhoods, re-creating the urban street grid, and providing land on which the community can start to rebuild the houses, the livelihoods and the social fabric that highway construction destroyed. If done carefully and with an eye towards social justice, the project could begin to right some of the racial inequities that urban renewal projects like the Inner Loop perpetuated.”

St. Michael’s Church (Photo by Landmark Society)

Faced with ongoing operational pressures, the Roman Catholic Diocese of Rochester in 2020 planned to close St. Michael’s Church. Parishioners rallied, forming the St. Michael Society and drafting a proposal to preserve the church as a sacred space and prevent closure. St. Michael’s has since received a new pastor and remains open; however, the building and the surrounding neighborhood remain at a critical tipping point. Like many houses of worship throughout the country, St. Michael’s faces declining attendance and finances, along with mounting building repair costs. With costly repairs needed, fundraising and repair plans are critical to ensuring the future of the building and its place as the heart of the El Camino neighborhood, Landmark Society officials said.

Alasa Farms (Photo by Landmark Society)

Alasa Farms is owned by Cracker Box Palace, a nonprofit that manages the farm and operates a shelter for large animals on the property. Many of the historic buildings on the site are early 20th-century agricultural outbuildings, however, the Farm also includes two extremely rare and remarkably intact 1833-34 communal residential buildings built by the Sodus Bay Shakers.

Despite the significant expenses that the organization faces in addressing its historic buildings, a newly formed Historic Committee has been formed to focus its efforts on the buildings while the rest of the organization focuses on animal care. The Cracker Box Palace board adopted a new vision and mission statement in 2020, which includes not only providing shelter and sanctuary to farm animals but also promoting the rich history of the area and engaging and educating the community.

The Phelps Hotel (Photo by Landmark Society)

Built in 1867 by peppermint magnate Lehman Hotchkiss, the Phelps Hotel played a central role in the village’s economic and social life for more than 150 years. It housed hotel rooms, office space, meeting and banquet rooms and a restaurant and bar. After being vacant for several years, the building was purchased by new owners who have begun the process of making the significant repairs and upgrades that are needed, including repairs to the roof. Although rehabilitation of this scale presents a challenge for a small rural village, with new owners, the support of the Phelps Business Development and Tourism Council, its location in a community with an impressive collection of exquisite historic buildings and proximity to Rochester and the Finger Lakes region, the future of the Phelps Hotel may be looking brighter, Landmark Society officials said.

Epworth Hall (Photo by Landmark Society)

Epworth Hall is an intact example of a large-scale late-19th-century assembly hall designed to house a variety of types of public meetings in a seasonal religious camp. Listed in the National Register of Historic Places, the multi-purpose building combines simple Queen Anne style elements in its interior finishes with an exterior executed in the Colonial Revival style. It was built in 1892 as part of the Silver Lake Institute, a Methodist-affiliated camp facility, and was designed by prominent Rochester architects Jay Fay and Otis Dryer.

The hall is owned and operated by Silver Lake Institute, a nonprofit organization dedicated to enriching the lives of residents and visitors in the small, lakeside community. Since separating from the Methodist church in 2016, the institute has provided cultural and educational programming in the building, attracting guests from the region and beyond. The organization has worked tirelessly to plan and fundraise for the long-term preservation of Epworth Hall, however, it faces significant costs to make the building safe and accessible for all visitors.

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Landmark Society selects 2020 Five to Revive projects

The Landmark Society of Western New York Inc. has chosen five properties for revitalization.

The annual Five to Revive identifies opportunities for targeted, strategic revitalization. The list of properties draws attention to key priorities for revitalization in Western New York.

“The Landmark Society staff is dedicated to working collaboratively with owners, municipal officials and developers to facilitate investment, foster rehabilitation and carry out our mission to protect the region’s unique architectural heritage,” said Landmark Society Executive Director Wayne Goodman.

Local projects include:
• Clarissa Street Corridor, Rochester
• Williams Opera House, Attica, Wyoming County
• 692 Joseph Ave., future home of the Joseph Avenue Arts & Culture Alliance, Rochester
• 67-89 Canal St., Rochester
• Neighborhood Hardware Store, locations throughout the region

“In such revitalization projects that previously appeared on the list as the Eastman Dental Dispensary, Holley High School, Sampson Theatre, Perry Downtown Block and Parrott Hall in Geneva, the Five to Revive initiative is proving to be very successful and continues to demonstrate that preservation and adaptive reuse are key strategies for revitalization in Western New York,” said Tom Castelein, chair of the Landmark Society Five to Revive committee. “Our goal remains to return these important historic resources to places of prominence in their respective communities, as economic and social assets that spark even more investment and revitalization.”

The Clarissa Street Corridor is located in Rochester’s Third Ward, now known as the Corn Hill neighborhood. Current and former residents have been working to revive the corridor and preserve its stories for some time.

692 Joseph Ave. is the future home of the Joseph Avenue Arts & Culture Alliance . (Photo  by Quajay Donnell)
692 Joseph Ave. is the future home of the Joseph Avenue Arts & Culture Alliance. (Photo by Quajay Donnell)

The future home of the Joseph Avenue Arts & Culture Alliance is located in Rochester’s northeast quadrant and was built in 1928 as a synagogue. The congregation left the building in 1961 and it has been vacant since.

67-89 Canal St. is listed in the National Register of Historic Places (Photo by Quajay Donnell)
67-89 Canal St. is listed in the National Register of Historic Places. (Photo by Quajay Donnell)

The Canal Street location is a large, brick industrial building in the Susan B. Anthony neighborhood. It is listed in the National Register of Historic Places and East House and MM Development Advisors have partnered on a proposed redevelopment project that would adapt the building into a mix of supportive and affordable housing units.

The Neighborhood Hardware Store is a project that would tackle the disappearance of small, independently-owned hardware stores throughout the region. The Landmark Society is seeking to highlight the often family-run hardware stores that continue to provide quality service to the communities they reside in.

In 2019, the Landmark Society selected Highland and Cobbs Hill Reservoirs and 6 Madison St. in Rochester, as well as projects in the town of Gaines and village of Dansville as its Five to Revive. Additionally, the Landmark Society highlighted the adaptive reuse of historic houses of worship.

The Landmark Society is one of the oldest and most active preservation organizations in America, serving nine Western New York counties. It was formed in 1937 to protect the unique architectural heritage of the region and promote preservation and planning principles that foster healthy and sustainable communities.

[email protected] / 585-653-4021
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Five projects chosen for rehabilitation in Landmark Society’s Five to Revive

Five properties in the Rochester region will be targeted for renovations as part of the Landmark Society of Western New York’s annual Five to Revive program.

Cobbs Hill Reservoir (Photo by Kyle Benjamin)
Cobbs Hill Reservoir (Photo by Kyle Benjamin)

Now in its seventh year, the Five to Revive program identifies opportunities for targeted, strategic revitalization. This year’s five opportunities—that collectively total eight properties—include facilities in Monroe, Livingston, Orleans, Ontario, Schuyler and Seneca counties.

“Each year these become priority projects for Landmark Society staff and programs as we work collaboratively with owners, municipal officials and developers to facilitate investment and foster rehabilitation,” Landmark Society Executive Director Wayne Goodman said.

This year’s projects include:
• Highland Reservoir and Cobbs Hill Reservoir, Rochester—to comply with federal regulations, both water supplies must be covered or provide additional water treatment. Several of the options under consideration would result in partial or complete removal of the water feature from the two parks. The Landmark Society will work with the city of Rochester to find a solution that will protect the historic reservoirs.
• 6 Madison St., Rochester—a vacant, two-and-a-half-story brick house in need of rehabilitation as the Susan B. Anthony neighborhood rebuilds and grows.
• Adaptive reuse of historic houses of worship—this project will highlight four current or former houses of worship at varying stages of development, all of which must find new, economically viable uses and partners to secure their future. The projects include Parsells Church in Rochester; former Wesleyan Church in Seneca Falls; Trinity Episcopal Church in Geneva; and Logan Community Center in Hector.
• Hamlet of Childs—located at the intersection of routes 98 and 104 in Orleans County, Childs is home to Tillman’s Historic Village Inn and Fair Haven Inn, several pre-Civil War homes and the National Historic Landmark Cobblestone Museum. The Landmark Society will seek modern planning and zoning practices that encourage sensitive new construction as well as pedestrian-oriented infrastructure and design to help guide the hamlet’s growth and economic development.
• King’s Daughters and Sons Building, Dansville—A former seminary, hospital and eventually an assisted living facility, the 1860, three-story brick building has been vacant since 2012. In 2014, the sprinkler system burst, causing significant water damage throughout the building.

The Hamlet of Childs (Photo by Kyle Benjamin)
The Hamlet of Childs (Photo by Kyle Benjamin)

“The Five to Revive initiative is proving to be very successful and continues to demonstrate that preservation and adaptive reuse are key strategies for revitalization in western New York,” said Tom Castelein, chairman of the Landmark Society’s Five to Revive committee. “The ultimate goal is to return these important historic resources to places of prominence in their respective communities, as economic and social assets that spark even more investment and revitalization.”

Launched in 2013, the Landmark Society started the Five to Revive program to call attention to regional properties or issues that are in need of investment. The buildings, landscapes or structures are significant historic resources whose rehabilitation can become catalytic projects for the neighborhoods and communities that surround them. Past Five to Revive projects include the Eastman Dental Dispensary, the Auditorium Theater and Tent City on Lyell Avenue.

[email protected] / 585-653-4021
Follow Velvet Spicer on Twitter: @Velvet_Spicer

Landmark Society announces annual list of sites for revitalization

Rochester’s Aqueduct Reimagined, as part of the City of Rochester's ROC the Riverway, is one of five area sites the Landmark Society would like to see revitalized.
Rochester’s Aqueduct Reimagined, as part of the City of Rochester’s ROC the Riverway, is one of five area sites the Landmark Society would like to see revitalized.

The Landmark Society of Western New York has announced its annual Five to Revive, a list of five sites in Western New York and the Finger Lakes region that the nonprofit feels need investment and revitalization.

Among the five sites are two in Monroe County and one each in Ontario, Orleans and Seneca counties.

Colgate Rochester Crozer Divinity School campus made this year’s list. Located in the Highland Park neighborhood of Rochester, the 23-acre campus features architecturally and historically significant buildings as well as a historic designed landscape, according to the list.

After nearly 90 years, the Divinity School is relocating to a new site, leaving the future of the campus uncertain. The Landmark Society noted that the campus possesses “great potential” for redevelopment.

“These assets, however, could easily be destroyed by insensitive development and an appropriate fit of program and scale is critical to project success,” the society wrote in its announcement.

Rochester’s Aqueduct Reimagined is part of the City of Rochester’s broad plan to revitalize the Genesee River, called ROC the Riverway. The Landmark Society said it supports the ideas and principles underlying the city’s proposal, but cautioned that “such an important and prominent project in such a sensitive location must, however, be executed with the utmost care.”

As part of the Five to Revive, the Landmark Society said voices representing the interests of historic preservation should be represented in the discussion of the aqueduct project with ROC the Riverway.

Parrott Hall has sat vacant since 1975 and in recent years has seen significant degradation.
Parrott Hall has sat vacant since 1975 and in recent years has seen significant degradation.

In Geneva, the Landmark Society is recommending the proper reuse of Parrott Hall, the former home of Percival Parrott, director of the New York State Agricultural Experiment Station. The mansion has sat vacant since 1975 and in recent years has seen significant degradation.

The Landmark Society is recommending finding a new owner to renovate Odd Fellows Hall in the Orleans County Village of Holley. Built in 1890, the building has been vacant for two years and is at risk due to neglect and masonry deterioration.

The former National Yeast Co. and Iroquois Motor Car Factory in Seneca Falls is now vacant and proposed plans to construct a gas station and convenience store on the site call for demolition.

“Solidly built and consisting of almost 30,000 square feet of flexible, naturally lit space over three stories, this structure should not be relegated to a landfill,” Landmark Society officials wrote. “Reuse of the existing building would also help retain the character of this historic corridor in Seneca Falls.”

Launched in 2013 as part of the Landmark Society’s 75th anniversary, the Five to Revive program enhances the organization’s ongoing efforts to support revitalization in Western New York.

[email protected] / 585-653-4021
Follow Velvet Spicer on Twitter: @Velvet_Spicer

Landmark Society chooses ‘Five to Revive’

The DeMay Hotel in Greece has been shuttered since 2000. (Facebook photo from Save the DeMay)
The DeMay Hotel in Greece has been shuttered since 2000. (Facebook photo from Save the DeMay)

The Landmark Society of Western New York Inc. has chosen five Rochester area sites as preservation priorities.

The 2017 Five to Revive list identifies opportunities for targeted, strategic revitalization and includes Elim Bible Institute in the village of Lima, Livingston County; Lehigh Valley Railroad Roundhouse in the village of Manchester, Ontario County; Hotel DeMay in the town of Greece; Tent City on Lyell Avenue in Rochester; and front porches throughout western New York.

Launched in 2013, the Landmark Society started the Five to Revive program to call attention to properties or issues in western New York that are in need of investment. The buildings, landscapes or structures are significant historic resources whose rehabilitations can become catalytic projects for the neighborhoods and communities that surround them, officials said.

“The Five to Revive initiative is proving to be very successful and continues to demonstrate that preservation and adaptive reuse are key strategies for revitalization in western New York,” Landmark Society President Tom Castelein said in a statement.

This year’s projects represent a diverse selection of buildings, landscapes and preservation issues in the region.

Elim Bible Institute is listed in the National Register of Historic Places and originally was established by the Genesee Conference of the Methodist Episcopal Church in 1832 as Genesee Wesleyan Seminary. In 1951 the seminary closed and Elim Bible Institute acquired the property, which continues to be used for its educational programs.

The former Lehigh Valley Railroad Roundhouse site was constructed in 1916 to replace a previous roundhouse. The horseshoe-shaped building occupies some 44,000 square feet of space and was once used by the railroad to service locomotives.

Hotel DeMay is the only surviving historic hotel building in the town of Greece. It was constructed in 1909 and is eligible for listing in the National Register of Historic Places. The property has been vacant since 2000 but served as a community gathering place and tavern for local residents for nearly a century.

Lyell Avenue’s Tent City was originally built as the Hubbard, Eldredge and Miller Chair Factory at the turn of the 20th century. The five-story building was the headquarters of Tent City from 1959 through 1999.

The Landmark Society’s final project involves front porches across western New York. Front porches often are overlooked as a component of our historic neighborhoods, but are integral to both their appearance and their function, officials said. Because porches are especially vulnerable to weather conditions, the Landmark Society has suggested that it is critical for the long-term preservation of historic homes and viability of the community that they are treated with sensitivity and awareness of their role.

“Each year, the Landmark Society works closely on these priorities with owners, municipal officials and developers to facilitate investment and foster rehabilitation,” said Wayne Goodman, executive director of the organization.

The ultimate goal is to return the historic resources to a place of prominence in their communities, as economic and social assets that spark more investment and revitalization, officials said.

Follow Velvet Spicer on Twitter: @Velvet_Spicer

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