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Online Advertising

No online medium delivers a more qualified local business audience than Recognized as Rochester’s leading business website, delivers the day’s local and national breaking news in an easy-to-navigate format. The website has more than 50,000 unique visitors monthly.

 Advertising Placements

Leaderboard advertisements

These horizontal ads appear across the top of each page throughout the site and can be linked directly to your Web site. Leaderboard advertisers also can become page sponsors for a particular page or feature.

Leaderboard size: 728 x 90 pixels
File size: up to 40K
Format: jpg or gif

Expandable Leaderboard advertisements

This high impact ad unit provides a major presence on the home page and maximum exposure to a quality audience of professionals.
The ad will expand from 728 x 90 to
728 x 300 on hover.

Medium box advertisements

These ads appear on the right side of the page. They can also be linked to your site.

Medium box size: 300 x 250 pixels
File size: up to 30k
Format: jpg or gif

Welcome Advertising

Be seen by more viewers at as they enter the Rochester Business Journal website with a large 600 x 450 Welcome ad. Whether they are coming in at the home page or through one of the article links, they will see your ad prior to arrival at our website.
This is a great opportunity to get in front of Rochester’s most influential decision-makers. Receive 100% share of voice with only one advertiser featured each week and appears twice per unique visitor in a 24 hour period.

  • Available one week per calendar month per advertiser
  • Size: 600×450 pixels in a GIF or JPEG format (file size not to exceed 40K)
  • The space is templated, so a ‘CLOSE’ button will always appear with
    an ad.

Page sponsorships

There are several locations on where your organization can be regularly seen as a page sponsor. Page sponsors can benefit from advertising exclusivity over a contracted period of time. Locations include:

  • Front page
  • Local stocks
  • Weather
  • Business calendar
  • Internet resources
  • Archive


For details on online advertising programs, please contact Suzanne Fischer-Huettner.

Back to Advertising Opportunities