Hilary is chief business development officer at Harris Beach where she is responsible for supporting the development and execution of the firm’s strategic business plans as well as business development, marketing initiatives, and the firm’s subsidiaries for non legal consulting services. She leads a full-service marketing communications team that provides the firm’s 200 lawyers and their clients with a full range of marketing, communications and business development support. Through the firm’s subsidiary, HB Solutions, Hilary and the communications team provide clients brand positioning, communications plans, public and media relations, marketing tactics, and overall communications management vital to their organizational success. She and her team also deliver integrated communications support during controversial or crisis situations that involve extensive community relations and outreach, including preparing for town meetings, planning boards, and other public forums.
Hilary has more than 25 years of business to business marketing and communications experience. She was director of marketing and sales for a major Manhattan-based law firm before relocating to Rochester, New York. Hilary was responsible for developing this law firm’s marketing and business development strategy and identification of potential mergers and lateral hires. In six years with the Manhattan office of Deloitte and Touche, she managed corporate research projects and handled national marketing responsibilities for the firm’s consulting group. She began her career designing and executing marketing research programs for consumer goods companies and professional service firms, including advertising and product usage research, focus groups, and executive surveys.
She is the recipient of numerous awards from Public Relations Society of America, the Legal Marketing Association (LMA) and a Telly award for marketing and communications programs. Hilary is a member of the American Bar Association, LMA, and The National Association of Professional Women.
Hilary earned her MBA from Pace University and holds a Bachelor of Science from Nazareth College.