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Columns and Features

Suggested retail prices had better be just that

An important development this summer illustrates the continuing focus by the Federal Trade Commission and the U.S. Department of Justice on suspect pricing and distribution practices and policies of manufacturers and distributors. In June, New Balance Athletic Shoe Inc., a ...

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Goodbye growing pains, hello glorious adventure

On a dark, snowy afternoon in December 1982, Wordsmart was born in the Monroe County Clerk’s Office. Just two hours before the birth, a friend helped me name the new creation, then wrote it on a napkin so I’d remember ...

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Non-Profit Report:
Pittsford Youth Services Inc.

A WEEKLY PROFILE OF A LOCAL NON-PROFIT ORGANIZATION Pittsford Youth Services Inc. is marking 27 years of service to the Pittsford community. The organization helps some 2,500 youth ages 5 to 21 on an annual basis by providing confidential, professional ...

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Free speech threatened
by misguided Newties

They say the truth will set you free, but not if the national Republican Party has anything to say about it. Last month the Republicans sent letters to broadcast-station managers across the country, threatening libel suits if the stations didn’t ...

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Amnesty, repeal stand
out in new state budget

After a record-setting delay, Gov. George Pataki signed New York’s 1996 state-budget bill on July 13. As with all budget bills, there is a variety of tax provisions contained in the measure, several of them eagerly anticipated by practitioners. Most ...

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Emotional tie takes ad beyond practical pleas

Good advertising is the result of following a process or formula. A key in this process is identifying the prime prospect for your product or service and then determining what problem your prospect has that your product or service can ...

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Non-Profit Report:
Women’s Foundation of Genesee Valley Inc.

A WEEKLY PROFILE OF A LOCAL NON-PROFIT ORGANIZATION A grass-roots foundation, the Women’s Foundation of Genesee Valley has a threefold mission: “to create and manage a permanent endowment fund to perpetuate grant making explicitly for women and girls; to lead ...

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Browse this for a primer on maximizing e-mail

It is cheap. It is fast. It is effective. “It” is e-mail. In this column, we look at software that helps your business take better advantage of e-mail service. E-mail is a computer- and network-based system that lets you send ...

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Non-Profit Report:
Greater Rochester Chapter of the American Red Cross

A WEEKLY PROFILE OF A LOCAL NON-PROFIT ORGANIZATION The Greater Rochester Chapter of the American Red Cross helps people prevent, prepare for and respond to many types of emergencies. It provides disaster assistance, teaches life-saving health and safety training, works ...

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Flawed NAFTA really stuck it to U.S. workers

Supporters of the North American Free Trade Agreement–implemented two years ago with great fanfare–have been suspiciously quiet lately. And with good reason, as it turns out, since the problems facing workers in all three countries have grown substantially since NAFTA. ...

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Assess self before seeking partnership

“There is nothing to fear but fear itself.” –Franklin Delano Roosevelt One of the significant challenges facing non-profits today is the demand for cost-effective, quality services. Government funders, public contributors and consumers are clamoring for “more for less” as the ...

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Need to rely on non-traditional collateral growing

With the advent of the service economy and the growth of many computer-and technology-related companies, the demand for capital has been dramatic. In offering financing to these types of companies lenders and investors frequently are faced with the need to ...

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Non-Profit Report:
Lutheran Charities of the Rochester Region

Lutheran Charities of the Rochester Region is a joint venture of the Martin Luther Foundation Inc. (Evangelical Lutheran Church in America) and the Rochester Lutheran Mission Society (Lutheran Church-Missouri Synod). Begun in 1994, LCRR’s purpose is to further extend, support ...

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“Entitlements” fail Founding Fathers

With the Fourth of July just behind us, you may recall what led up to the Declaration of Independence: Americans were dissatisfied with paying taxes to the ruling government, yet having no say in how the government was run. How ...

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Non-Profit Report:
Flower City Habitat for Humanity Inc.

A WEEKLY PROFILE OF A LOCAL NON-PROFIT ORGANIZATION Flower City Habitat for Humanity is an interdenominational Christian charity formed to help rebuild communities by renovating or building modest, affordable housing for low-income families. It is part of the worldwide Habitat ...

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