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Columns and Features

COVID-19 vaccines are safe and effective (access required)

When the New York State Department of Health asked you to stay home, wear a mask and get vaccinated against COVID-19, you did. When businesses were asked to implement and enforce policies to prevent the spread of COVID-19 infections, they did. When businesses employees and residents were asked to isolate ...

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Lessons from the 100 Best Companies to Work For in 2021 (access required)

The “Fortune 100 Best Companies to Work For” list is always a rich resource of workplace culture best practices. And the recently released 2021 list is no exception — and perhaps even more valuable given the tumultuous previous year it reflects.   Considering today’s low unemployment rates, labor shortages and hiring challenges, business leaders should pay attention to how the great ...

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Google Ads needs to be part of any marketing strategy (access required)

As a business owner, you’re always wondering how to best spend your marketing dollars to generate more leads for your business. Google Ads (pay-per-click advertising) is one of the most effective digital marketing tactics that any type of business can ...

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Breaking down the HERO Act (access required)

With workplaces on the cusp of fully reopening, New York has enacted a first-of-its-kind law, imposing new burdens on employers to protect employees from COVID-19 and other airborne infectious diseases in the workplace. The law also creates unprecedented rights for ...

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SPACs are not a great investment opportunity for most investors (access required)

The recent surge of interest in SPACs, a unique type of company listed on the stock exchange, has caught the interest of investors and the attention of the SEC. Here we take a closer look at who may benefit from ...

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Cultivating a team in a hybrid work environment (access required)

“We just hired a new team member who will be in a key role — someone that we’re very excited about. It took a long time to recruit her. But now that she’s joining us, I worry that she won’t get to know our 20-member team well because ...

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Now is the time to find donors, volunteers and employee retirees (access required)

“Those who are happiest are those who do the most for others.” — Booker T. Washington We are in our fifteenth month since the pandemic was officially announced. We have an entire country of individuals, with the exception of our ...

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