PRESIDENT & CEO, ROCHESTER MANAGEMENT
Years in current role: 11
What has been your organization’s biggest success over the past year?
Rochester Management’s biggest success over the past year has been remaining incredibly committed to providing quality service for our residents despite all of the challenges of the pandemic, shortage of labor, etc. Whether it is ensuring our facilities are running efficiently and capital projects move forward or whether it is providing engaging activities for our seniors, the commitment by our entire team is something to celebrate. Our team embraces the opportunities that we have each day to positively impact others.
We also were really proud to bring two new affordable senior communities to the region — Zion Hill Seniors Apartments in Rochester and Meadow Reserve of Irondequoit. Little by little we are chipping away at our waiting lists and bringing much-needed housing to seniors.
What advice would you give somebody just starting out in your industry?
My advice for someone starting out in our affordable housing industry is to jump right in! I would tell them to try not to be thrown off by all of the acronyms, different programs, the many financing tools and the long hours. With time, this becomes second nature. Rochester is fortunate to be an area with very strong, knowledgeable affordable housing developers. As a result, there are many resources for learning and collaborating. Joining the NYS Association for Affordable Housing is another great way to network and learn more about key topics we deal with. We are fortunate that we get to work with very committed people at the city, county and state level on a routine basis. Together, we are able to really make the community stronger and equitable for all. Very satisfying work.
What is one personal goal you have for the next year?
One personal goal that I have for this year is to regain a little more balance in my life. My husband and I moved in 2019, my mother’s health began declining that year and then the pandemic hit in 2020. Nothing was predictable or calm. All of these factors tended to consume my time to the point of wanting to be cloned. While I continue to be very connected with my immediate family and work, I feel as though I could do a much better job planning more with friends, business relationships and volunteering. It is time to rejoin the community. All of these relationships are important to me and all deserve more TLC.