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Dinah Weisberg

President/CEO, REDCOM Laboratories, Inc.

Years in current role: 5

What do you enjoy most about your role?

It brings me satisfaction to know that I’ve created an environment that enables motivation, and an organization that can adapt and adjust to outside influences (customer requirements, pandemics) in a nimble manner. Challenges incite a “let’s get at it” response and seeing our ability to succeed in the face of these challenges is extremely gratifying.

What has been the biggest challenge you’ve dealt with over the past year?

My biggest challenge has been forcing myself out of the comfort zone of doing “what has been done before.” Looking at a situation from a fresh perspective and valuing the guidance of others who are not entrenched in any organization’s history provides feedback that might not be apparent at first. Using that guidance and information has pushed me to new levels of tackling a problem.

What has been your organization’s biggest success over the past year?

We’ve succeeded in bringing out two major products, requiring extensive engineering efforts and hardware development, during a period made extremely difficult with the COVID pandemic. We successfully enabled employees to work remotely without any delays in development as a result and had a sizable increase in sales during arguably one of the most difficult periods for many businesses.

What do you see as the biggest changes in the technology industry over the next year?

There will be a much larger push to USA-based manufacturing and development, with priorities for supply chain control and cybersecurity being one of the biggest drivers.

What community organizations do you support as a volunteer and why?

I’m on the Rochester Institute of Technologies board of trustees. I’ve got two master’s degrees from RIT, and we also hire many graduates from RIT. My service enhances the mutually beneficial relationship between REDCOM and RIT.

I’m on the Board of the International Motor Racing Research Center, which maintains all of the national archives for racing. As a part-time race car driver, I value the rich historical knowledge that the Center maintains.

My family has donated extensively to Rochester Regional Health, as family members have relied on exemplary health care. This is our way of giving back and supporting those who support everyone.

We’ve supported Hillside Children’s Center for over a decade, to support kids in unfortunate circumstances, and enable them to forge a new path.

This profile is part of Rochester Business Journal's Power 50 Technology list for 2022. Information used in this profile was sourced from the honoree. View the full list at rbj.net.

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