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Brian Reh

CEO, Gorbel Inc.

As CEO of Gorbel, Brian Reh represents the second family generation of the company. Reh has been with Gorbel for over 20 years, and oversees the company’s offices in New York, Alabama, Arizona, Michigan, Tianjin, China and Elmira, Ontario.

Reh is passionate about innovative, profitable growth for Gorbel, and dedicates time to seeking, testing and building new business opportunities. Reh led the company’s first acquisition in 2002 of Cleveland Tamrail, and its latest acquisition, Engineered Lifting Systems & Equipment, in 2020. Furthermore, he oversaw Gorbel’s international expansion to China.

Reh’s biggest role model was his father, who he viewed as humble and hardworking. He strives to emulate his father’s leadership and works hard for his employees, customers and the community.

This profile is part of Rochester Business Journal's Power 50 Technology list for 2022. Information used in this profile was sourced from the honoree. View the full list at


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