Home / Columns and Features / A look at the agency and client-side marketing team partnership (access required)

A look at the agency and client-side marketing team partnership (access required)

Business owners and executives have long been debating whether or not to hire an internal marketing team or partner with an agency. On one side you’ll hear, “I don’t want to pay the agency fees, let’s start our own internal team,” and on the other, you’ll hear, “Interviewing, hiring, training, onboarding, etc. will be too ...
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Rochester companies move tech forward, innovate amid pandemic (access required)

Business owners and executives have long been debating whether or not to hire an internal marketing team or partner with ...