Home / Columns and Features / Measuring the user experience doesn’t start with metrics (access required)

Measuring the user experience doesn’t start with metrics (access required)

Most businesses understand that a good online user experience is an important aspect of a customer’s impression of an organization. But what makes a good user experience? Most importantly, how do you know that the investment you are making in your digital properties demonstrates a return on investment for your business? In order to answer this ...

Leave a Reply

Your email address will not be published.

x

Check Also

Jim and Jill Kelly

Jim Kelly announces URMC as Leukodystrophy Care Network Center (access required)

On Aug. 5, 2005, Hunter Kelly, the son of former Buffalo Bills quarterback Jim Kelly, lost the battle against globoid-cell ...