Home / Special Report / Strategic use of social media key to success in business (access required)

Strategic use of social media key to success in business (access required)

Having a social media presence can be vital to the success of a business, but such efforts must be intentional, strategic and sustained, local experts say. A winning strategy includes making sure that people see posts, because sharing content that isn’t seen doesn’t help the bottom line. Businesses that promote the posts they share on social ...

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