Home / Industry / Manufacturing / Genesee Brew House releases ‘the Grüngeist Pale Ale’

Genesee Brew House releases ‘the Grüngeist Pale Ale’

The Genesee Brew House has released “the Grüngeist Pale Ale” as the latest installment of its Pilot Batch series.

The beer will be available in six-pack bottles and on draft in select bars and restaurants throughout the East, Mid-Atlantic and the Great Lakes regions for a limited time, officials said.grungeist

“We wanted to offer a crisp, clean beer with the fresh, juicy flavor and aroma profile everyone loves in hoppy craft beers,” said Dean Jones, brewmaster at Genesee, in a statement. “Our Pilot Batch series is all about innovating classic styles in unexpected ways, and this beer is a truly unique offering that will surprise Genesee fans and craft beer drinkers alike.”

Grüngeist means Green Ghost in German. The new brew was created in partnership with Michigan-based Hop Head Farms LLC. The beer’s Grüngeist hop was imported from Germany.

“We were thrilled to partner with Genesee Brew House for the creation of the Grüngeist Pale Ale,” said Jim Passios, chief operating officer of Hop Head Farms. “Dean’s creative exploration of innovative brews with the Pilot Batch series drew us to bring this unique hop to Genesee.”

Follow Kerry Feltner on Twitter: @KerryFeltner

(c) 2017 Rochester Business Journal. To obtain permission to reprint this article, call 585-363-7269 or email madams@bridgetowermedia.com.

Leave a Reply

Your email address will not be published.


Check Also

Craig and Beth Gamble (Photo by Kate Melton)

Pair strive for old world experience at Waterlily Boutique in Brighton (access required)

The little spa that could. That is how Beth and Craig Gamble, co-founders of Waterlily Spa and Cosmetics Boutique, think ...


UR drops standardized tests from admission requirements (access required)

The University of Rochester will no longer require applicants to submit standardized test results for admission. Since 2011, UR’s Office ...