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Non-Profit Report: Arts Reach Inc.

Arts Reach Inc.’s mission is to bring together
local professional artists, persons eligible
for human-service assistance and the general
public to experience the literary, visual and
performing arts.
Its motto, “warming hearts and igniting
minds through access to the arts,” is
fulfilled through three core programs:
— Community Partners Program-This
initiative provides opportunities for
approximately 15,000 mentally and physically
challenged, emotionally disturbed,
developmentally disabled, elderly and at-risk
youth to attend events at many of Rochester’s
cultural venues, including theater, concerts,
sporting events, special attractions, movies,
gallery exhibitions and museums. The program
also includes SOAR (Seniors Out and About in
— Arts-on-Site Program-This program
brings more than 600 hours of music, dance,
theater and movement, and visual arts
presented by professional artists to some
30,000 participants at human service
— PAINTS (Provide Arts Instruction for
Neglected and Troubled Students)-This
program presents arts-based programming for
juvenile delinquents in partnership with the
Monroe County Children’s Center. PAINTS is
funded by the National Endowment for the
Arts and the Office of Juvenile Justice and
Delinquency Prevention.
The program’s mission is to create a
safe, nurturing and disciplined environment
where children can explore their inherent
creativity and connect to positive childhood
experiences through frequent, direct contact
with local professional artists who emphasize
excellence, establish clear expectations and
reward progress as an opportunity to succeed.
Arts Reach connects with 42 human
service agencies and serves approximately
40,000 people each year. Those agencies
consist of alcohol and drug-rehabilitation
centers, organizations geared toward serving
the developmentally disabled, health care
facilities, mental-health facilities, senior
centers, a medical center serving veterans
and organizations serving at-risk youth. The
largest contingent is the mental-health
facilities, with 17 participating, followed
by the senior centers with 12 participating
Primary art offerings are the visual
arts, such as ceramics, painting, drawing
and photography; performing arts, such as
creative and ethnic storytelling, magic,
clowning and singing; dance, such as jazz,
ballet and tap; and music, such as blues,
ethnic, classical and big band.
The executive director of Arts Reach
is Patricia Fulton.

Financial Record Year ended December 31, 2000
Revenue %
Fund-raising revenue $136,449 49
Grant revenue 88,834 31
Artist fees revenue 35,150 12
Membership dues 8,330 3
Contributions and
donations 5,489 2
Sports tickets 4,480 2
Artist registration
fees 1,080 less than 1
Miscellaneous 33 less than 1
Total revenue $279,845 100

Expenses %
Salaries and wages $60,476 24
PAINTS expenses 60,146 24
Rent 31,367 13
Artists’ expenses 25,143 10
Fund-raising expenses 21,092 8
Licenses and fees 13,975 6
Payroll tax expenses 6,249 3
Office expenses 4,327 2
Professional fees 4,290 2
Sport ticket expenses 3,929 2
Printing and
publications 3,416 1
Telephone 3,256 1
Other 11,105 4
Total expenses $248,771 100
Excess (deficiency)
of revenue
over expenses $31,074

Board of Directors
Steven Lovi, president; associate director, Rochester Center for Indepen-
dent Living
Gary Shaw, vice president; director, Riverside Apartments, Episcopal Church
Brenda Lyons, treasurer; recreation therapist, Episcopal Church Home
Carla Watkins, secretary; art therapist, Halpern Education Center

Bruce McLellan, artist
Virge Trotter, investor, Manning & Napier Advisors Inc.
Duncan Walls, artist
Sabrina Woodhams, recreation therapist, Hillside Children’s Center

-Researched by Lynne P. Cody

3/30/01 (C) Rochester Business Journal


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