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Trio of stores coming to Eastview Mall

Rochester Business Journal
May 16, 2013

Three new stores are making their way to Eastview Mall this summer.

The Art of Shaving, which sells high-end shaving supplies and grooming products for men, is to open its first Rochester location at the mall in early summer. It is slated for an 800-square-foot space near the forthcoming Von Maur wing of the mall.

Also arriving at Eastview is Tilly’s, an action sports apparel store geared towards fans of surfing, skateboarding, motocross and activities. The 7,300-square-foot store will open in the Lord & Taylor wing in August. Mall officials said it will be the first Tilly’s in Upstate/Western New York.

Toys “R” Us Express plans to open a store this summer, next to Tilly’s. The Express store represents a new concept for Toys “R” Us that features a slightly smaller selection of merchandise. The store’s space is 12,000 square feet.

The three new additions join previously announced stores Michael Kors, Vera Bradley and Brooks Brothers, also set to open this summer.

 (c) 2013 Rochester Business Journal. To obtain permission to reprint this article, call 585-546-8303 or email

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