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Migraine sufferers could find relief in local company’s design

Prolivio migraine headband

Prolivio migraine headband

A local industrial design team is seeking support to bring its pain relief device to market.

BZDesign’s patent-pending, hyper-cooling headband uses a pain management system to reduce discomfort for migraine sufferers. Prolivio allows users to track potential migraine triggers using a smartphone app.

The idea to create a migraine soothing headband began as an educational project pitched to students at SUNY College at Geneseo’s VentureWorks entrepreneurship program. From there, the BZDesign team, based at High Tech Rochester, collaborated with students to develop the idea and create a business plan for marketing and selling the product. Together they have spent the last year developing prototypes for the headband and mobile app.

“Our talented design team has created Prolivio to provide instant cooling relief for migraine sufferers looking for a portable, wearable, convenient cooling solution,” BZDesign President and CEO Benjamin Zombek said in a statement.

Prolivio migraine headband

Prolivio migraine headband in use.

BZDesign has begun a Kickstart campaign to fund the project. Officials noted that migraines affect 1 billion people worldwide, and Americans spent $5.4 billion on medical treatment for migraines in 2015.

Follow Velvet Spicer on Twitter: @Velvet_Spicer

(c) 2017 Rochester Business Journal. To obtain permission to reprint this article, call 585-363-7269 or email madams@bridgetowermedia.com.

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