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HTR incubator to house SUNY Geneseo student entrepreneurs

Rochester Business Journal
June 11, 2014

Three teams of SUNY College at Geneseo students will operate out of High Tech Rochester Inc.’s Henrietta-based Lennox Tech Enterprise Center this summer to further their business initiatives.

The three companies are VisoWorld, Plastofuel and Skooloko, all of which were started at Geneseo’s business school.

  • VisoWorld is a software application for students seeking a study abroad experience. The app allows students to find a program that best suits them. CEO Luciano Scala is a senior with a major in international relations and economics.
  • Plastofuel—led by students Matthew Dobjeleski, Scott Chauncey and Carly Lauricella —collects, organizes and processes non-recyclable plastics into fuel briquettes that are often used in power plants or cement kilns to replace coal. The idea was based on research acquired from Penn State University and Alfred State University. Dobjeleski and Chauncey are business administration majors, while Lauricella majors in accounting.
  • Skooloko helps students buy and sell items such as furniture or services such as auto repair. Sewedo Whenu, a recent communications graduate, leads the team.

Judith Albers, the VanArsdale Chair in Entrepreneurship at SUNY College at Geneseo School of Business, will oversee the student teams.

“While our on-campus student business incubator has met with great success, we realized the need to help our students integrate into the larger Rochester entrepreneurial community,” Albers said in a statement. “The opportunity for our students to situate at High Tech Rochester for the summer offers them access to HTR’s entrepreneurial expertise and to networking possibilities with the wide variety of innovators and entrepreneurs already there.” 

(c) 2014 Rochester Business Journal. To obtain permission to reprint this article, call 585-546-8303 or e-mail

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